UX/UI DESIGNER,
POWERING
GROWTH
Strategic design for SaaS, eCommerce, and finance platforms. I turn complexity into clarity through user-first design.
SIMPLIFYING DIGITAL JOURNEYS FOR REAL PEOPLE
Years
Experience
I design purposeful, user-centered digital products — from conversion-optimized eCommerce stores to scalable SaaS platforms and fintech experiences. With a multidisciplinary background in UX/UI, full-stack development, and CRO strategy, I translate complex challenges into intuitive, engaging experiences.
Whether I’m streamlining onboarding flows, scaling design systems, or launching features that reduce friction — I help brands create seamless, results-driven journeys that empower their users and elevate their business.
SHELLEY WEB DESIGN
SERVICES
I offer professional UX/UI Design, marketing, branding, and development services, ensuring business growth and success.
Alexa Champion Trophy Award Winner | 2020
EXPLORE ALL OF MY CLIENT PROJECTS
CLIENT PROJECTS
Fashion Queen
Fashion Queen is an Australian e-commerce venture offering a curated collection of fashion items, including clothing, lingerie and swimwear.
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Stratton Finance
Stratton Finance is a leading Australian vehicle and asset finance broker that aimed to modernize its digital finance journey to…
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Just Perfume
Just Perfume is a leading e-commerce retailer specializing in a broad spectrum of fragrances — from top-tier designer brands to…
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Charcoal Crew
Charcoal Crew is an Australian supplier of premium barbecue charcoal, offering a range of products tailored for grilling enthusiasts, restaurants,…
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Toms Headlight Restorations
Tom’s Headlight Restorations is a small local business offering a niche automotive service: restoring cloudy or yellowed car headlights to…
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EvTEK Chargers
EvTEK Chargers is a company specializing in electric vehicle (EV) charging solutions, offering both at-home charging stations and commercial EV…
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harmonizeHR
harmonizeHR is a SaaS company offering specialized HR software integrations and automation solutions.
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IroncladCC
IroncladCC (Ironclad Computing & Consulting) is an IT consulting firm based in Texas, specializing in robust technology solutions such as…
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Optimus Dime
Optimus Dime is a self-branded concept for a cryptocurrency exchange platform, envisioned to provide a streamlined, secure, and visually engaging…
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Madison Hair & Skin
Madison Hair & Skin is a combined hair salon and skincare clinic offering a range of beauty services under one…
View Project“Working with Sarah was a delight. She has created 2 websites for us. Her creative and communication skills have captured the look and feel and brand of our business. The feedback from our customers has been amazing. Nothing was to much trouble and she was available 24/7. I highly recommend her to anyone who wants a high end website. She was fast and fabulous to work with.”
“Sarah worked with us to build a website for our new business. She took relatively vague requirements, and put together a site we are very proud of. Her quality of work is high and she was extremely responsive to any and all questions. She kept us up to date on her progress, and did a good job of asking any clarifying questions. I recommend you reach out to her for your website building needs.”
“I was honored to have apparently Sarah's first Upwork contract. She did a bang-up job for me, helped me get through the process (I'm TERRIBLE at design), and she even put up with my goofy humor. Great work and personality. Would strongly recommend.”
“I would really love to thank you for the website you have designed for our business Razz Hair Studio. You did everything I asked in regards to the website in very quick time, responded to my phone calls at anytime of the day or night and made any little alterations I needed. Also not to mention finding the best deal to host my website. In fact I was that happy with my experience with the first website, thought it was time to build another online purchase website for my ULTIMA Hair Brush business and you did a brilliant design of that one as well.”
“Sarah did an amazing job on the design of my business website for Madison Avenue Hair & Skin. Every step of the way making sure each page, photo and information was just as I wanted. Sarah is very patient and very easy to work with and is always available responding to any questions in a fast and efficient manner. I highly recommend Sarah if you are looking for a dedicated person to improve or build your new website.”
READ ALL OUR LATEST NEWS
LATEST NEWS
FAQ
What are your methods of leadership?
Our leadership methods are rooted in collaboration and innovation. We prioritize building trust, inspiring teamwork, and setting clear objectives.
How do you inspire and guide your team?
By maintaining open communication and fostering individual growth, we create a dynamic environment that drives success
What strategies define your leadership style?
Adaptability and accountability are central to our approach, ensuring challenges are met with effective solutions.