Services · Graphic design
Graphic design, made to stand out.
Visually striking design that communicates clearly and elevates your brand across digital and print media.
What’s included
Design that works in print and on screen
Moodboards & concepts
Moodboards, sketches and initial concepts shaped around your brief.
Print design
Flyers, brochures and print collateral prepared to spec.
Digital & social graphics
Web, ad and social graphics sized for every platform.
Signage
Signage and safety signage that stays clear at a glance.
Packaging
Packaging artwork with strong shelf presence.
Asset kits & guidelines
Organised files and guidelines for consistent use across platforms.
Tools I use
- Adobe Illustrator
- Photoshop
- Figma
- Canva
Work process
From graphic design to handover
Brief & conceptualise
Each project begins with a design brief and collaborative discussion to understand your goals, audience and brand personality. From here, I develop moodboards, sketches and initial concepts.
Design & refine
Concepts are brought to life using tools like Adobe Illustrator and Photoshop, exploring layout, typography, colour and imagery to create impactful visuals, iterating based on your feedback.
Finalise & deliver
Once approved, designs are prepared in all necessary formats for web, print or social use, with clear guidelines and assets to ensure consistency across all platforms.
Results
Visuals that do the work
Charcoal Crew’s packaging earned positive retail feedback for shelf appeal and clarity.
JACK App’s branding, signage and safety signage, designed in Illustrator.
A cohesive Fashion Queen identity across packaging, website and marketing.
Testimonials
What clients say
Her creative and communication skills have captured the look and feel and brand of our business. The feedback from our customers has been amazing.
She took relatively vague requirements, and put together a site we are very proud of.
She did a bang-up job for me, helped me get through the process (I’m TERRIBLE at design).
You did everything I asked in regards to the website in very quick time.
Sarah is very patient and very easy to work with and is always available responding to any questions in a fast and efficient manner.
Let’s talk
Have a project in mind?
Tell me what you need designed, who it’s for and where it will be used, and I’ll get back to you with next steps.
From Graphic Design To Handover Process
Visually striking design that communicates clearly and elevates your brand across digital and print media.
“Working with Sarah was a delight. She has created 2 websites for us. Her creative and communication skills have captured the look and feel and brand of our business. The feedback from our customers has been amazing. Nothing was to much trouble and she was available 24/7. I highly recommend her to anyone who wants a high end website. She was fast and fabulous to work with.”
“Sarah worked with us to build a website for our new business. She took relatively vague requirements, and put together a site we are very proud of. Her quality of work is high and she was extremely responsive to any and all questions. She kept us up to date on her progress, and did a good job of asking any clarifying questions. I recommend you reach out to her for your website building needs.”
“I was honored to have apparently Sarah's first Upwork contract. She did a bang-up job for me, helped me get through the process (I'm TERRIBLE at design), and she even put up with my goofy humor. Great work and personality. Would strongly recommend.”
“I would really love to thank you for the website you have designed for our business Razz Hair Studio. You did everything I asked in regards to the website in very quick time, responded to my phone calls at anytime of the day or night and made any little alterations I needed. Also not to mention finding the best deal to host my website. In fact I was that happy with my experience with the first website, thought it was time to build another online purchase website for my ULTIMA Hair Brush business and you did a brilliant design of that one as well.”
“Sarah did an amazing job on the design of my business website for Madison Avenue Hair & Skin. Every step of the way making sure each page, photo and information was just as I wanted. Sarah is very patient and very easy to work with and is always available responding to any questions in a fast and efficient manner. I highly recommend Sarah if you are looking for a dedicated person to improve or build your new website.”